Mariana Fernandes.

What’s in a line: Exploring design’s most underestimated element and its role in branding

It’s easy to be fascinated by colors and textures. These design elements demand attention; they’re intricate and exciting in the possibilities they offer. In comparison, lines might feel lacking or boring in their simplicity. But how often do you stop to really consider lines? To study how they make you feel? To wonder how they affect your opinion of an image? This seemingly inconsequential element is foundational in art and design. Lines are the first stroke of the brush on a blank canvas, the...

4 International Hiring Best Practices: How to Speak Globally

In a 1995 interview with journalist Brent Schlender, Apple founder and business magnate Steve Jobs credited his success to his hiring practices. “The secret to my success,” he told the future author of his biography, “is that we have gone to exceptional lengths to hire the best people in the world.”

Little did he know that decades later, companies all over the globe would pick up on the many benefits of sourcing talent across borders.

How 6 video creators use Spotify to tap into new audiences

Colin Rosenblum and Samir Chaudry (‘The Colin and Samir Show’) recently shared fantastic insights on the topic during our Masterclass episode. We also heard from Aarthi Ramamurthy and Sriram Krishnan (‘The Aarthi and Sriram Show’), Janelle Fields( ‘The Sesh’), and John Dela Cruz (‘I Beg Your Pardon’), all video creators and podcasters who unlocked exciting benefits with Spotify.



Here are their top insights, distilled to help you make the leap and reach the over 170 million Spotify users who...

How Goalhanger used video on Spotify to reach 50 million monthly plays and increase earnings | Spotify for Creators

Goalhanger's video-first strategy produced: 5% increase in unique listeners10% boost in consumption63% advertising revenue growth YoY50 million monthly listeners reachedIngredients:Multiple shows with a singular network voiceVideo production capabilities (doesn't need to be fancy, just consistent)Spotify hostingSpotify Partner Program enrollmentCross-promotion strategy across your show slateAccess to subscriber-only content right on SpotifyInternational growth mindsetCommunity-building focusInst...