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<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title></title><link>https://marianaafernandes.journoportfolio.com</link><description>RSS Feed for </description><atom:link rel="self" href="http://marianaafernandes.journoportfolio.com/rss.xml"></atom:link><language>en</language><lastBuildDate>Tue, 27 Jan 2026 00:00:00 +0000</lastBuildDate><item><title>Brighton SEO: My field notes at ground zero of the AI search reckoning</title><link>https://marianaafernandes.journoportfolio.com/articles/brighton-seo-my-field-notes-at-ground-zero-of-the-ai-search-reckoning/</link><description></description><pubDate>Tue, 27 Jan 2026 00:00:00 +0000</pubDate><guid>https://marianaafernandes.journoportfolio.com/articles/brighton-seo-my-field-notes-at-ground-zero-of-the-ai-search-reckoning/</guid></item><item><title>How 6 video creators use Spotify to tap into new audiences</title><link>https://creators.spotify.com/resources/grow/video-content-on-spotify</link><description>Colin Rosenblum and Samir Chaudry (‘The Colin and Samir Show’) recently shared fantastic insights on the topic during our Masterclass episode. We also heard from Aarthi Ramamurthy and Sriram Krishnan (‘The Aarthi and Sriram Show’), Janelle Fields( ‘The Sesh’), and John Dela Cruz (‘I Beg Your Pardon’), all video creators and podcasters who unlocked exciting benefits with Spotify.

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Here are their top insights, distilled to help you make the leap and reach the over 170 million Spotify users who...</description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/grow/video-content-on-spotify</guid></item><item><title>4 DEIB Best Practices From a Leadership Perspective</title><link>https://www.charthop.com/resources/dei-best-practices-leadership</link><description>It’s one of the most talked-about topics in America– until things get uncomfortable.A growing number of organizations are committing to prioritizing diversity, equity, inclusion, and belonging in the workplace, and many have taken applaudable strides.</description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://www.charthop.com/resources/dei-best-practices-leadership</guid></item><item><title>How Goalhanger used video on Spotify to reach 50 million monthly plays and increase earnings | Spotify for Creators</title><link>https://creators.spotify.com/resources/case-study/goal-hanger-spotify-partner-program</link><description>Goalhanger's video-first strategy produced: 5% increase in unique listeners10% boost in consumption63% advertising revenue growth YoY50 million monthly listeners reachedIngredients:Multiple shows with a singular network voiceVideo production capabilities (doesn't need to be fancy, just consistent)Spotify hostingSpotify Partner Program enrollmentCross-promotion strategy across your show slateAccess to subscriber-only content right on SpotifyInternational growth mindsetCommunity-building focusInst...</description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/case-study/goal-hanger-spotify-partner-program</guid></item><item><title>2024 Podcast Trends Tour: What creators can learn about monetization and growth</title><link>https://creators.spotify.com/resources/grow/2024-podcast-trends-tour-creators</link><description>While the report’s core audience is advertisers and marketers, we’ve distilled the most relevant and poignant takeaways for creators. Let’s break down the insights that will help make your podcast more attractive to brand...</description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/grow/2024-podcast-trends-tour-creators</guid></item><item><title>Fan Study | Podcast Edition</title><link>https://creators.spotify.com/resources/podcast-fan-study</link><description>Wrote the copy for 2023 and 2024.</description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/podcast-fan-study</guid></item><item><title>Google Drive File</title><link>https://drive.google.com/file/d/1XODyp6YkpFjKKL-7UbSkGy01gEKLTU2h/view</link><description></description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://drive.google.com/file/d/1XODyp6YkpFjKKL-7UbSkGy01gEKLTU2h/view</guid></item><item><title>Google Drive File</title><link>https://drive.google.com/file/d/11lza4KrerJV0vNYOQOTKIiaxKpQC5jYn/view</link><description></description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://drive.google.com/file/d/11lza4KrerJV0vNYOQOTKIiaxKpQC5jYn/view</guid></item><item><title>Google Drive File</title><link>https://drive.google.com/file/d/1FJlTNMXh8m6RDq1HRzYX1X8BWF6wJs-_/view</link><description></description><pubDate>Mon, 18 Aug 2025 00:00:00 +0100</pubDate><guid>https://drive.google.com/file/d/1FJlTNMXh8m6RDq1HRzYX1X8BWF6wJs-_/view</guid></item><item><title>A studio tour with Bella Freud: The psychology behind “Fashion Neurosis” video setup</title><link>https://creators.spotify.com/resources/create/fashion-neurosis-studio-tour</link><description>There's something disarming about walking into Bella Freud's living room. It isn't just that the space doubles as a studio (though the camera suspended above a snow-white couch does give you pause). It's the way everything feels considered yet effortlessly lived-in.</description><pubDate>Fri, 08 Aug 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/create/fashion-neurosis-studio-tour</guid></item><item><title>For The Love of Content (or, A Marketer’s Musings on the Tug-of-War Between Meaning and Machinery) - Animalz</title><link>https://www.animalz.co/blog/content-love/</link><description>For the past decade, something has been rattling at the foundation of content marketing. An unspooling of a discipline that once felt purposeful but somehow got lost, took the wrong exit, and arrived at…mechanical.</description><pubDate>Thu, 29 May 2025 00:00:00 +0100</pubDate><guid>https://www.animalz.co/blog/content-love/</guid></item><item><title>For The Love of Content (or, A Marketer’s Musings on the Tug-of-War Between Meaning and Machinery) - Animalz</title><link>https://www.animalz.co/blog/content-love/</link><description>For the past decade, something has been rattling at the foundation of content marketing. An unspooling of a discipline that once felt purposeful but somehow got lost, took the wrong exit, and arrived at…mechanical.</description><pubDate>Thu, 29 May 2025 00:00:00 +0100</pubDate><guid>https://www.animalz.co/blog/content-love/</guid></item><item><title>From 1K to 10K to 100K followers: What 4 creators learned from their growth journey</title><link>https://creators.spotify.com/resources/grow/growth-journey-stories</link><description>Across genres and audiences, these creators shared the strategies, mindsets, and pivotal moments that propelled them from 1,000 to 10,000 to 100,000 followers (and beyond). Now, we’re turning their experiences into a roadmap that will help you climb up the growth ladder.</description><pubDate>Mon, 31 Mar 2025 00:00:00 +0100</pubDate><guid>https://creators.spotify.com/resources/grow/growth-journey-stories</guid></item><item><title>How Jake Shane turned short-form video comedy into long-form success with Spotify | Spotify for Creators</title><link>https://creators.spotify.com/resources/case-study/jake-shane-video-audience-growth</link><description>What happens when a TikTok star known for quick-witted comedy sketches decides to try his hand at long-form content? In Jake Shane's case, he found a bigger stage, an even deeper connection with his audience, and doubled his hours per listener since the inception of his show on Spotify.</description><pubDate>Fri, 14 Mar 2025 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/case-study/jake-shane-video-audience-growth</guid></item><item><title>Wrapped for Creators is here: celebrate 2024 and amplify 2025.</title><link>https://creators.spotify.com/resources/news/wrapped-for-creators-2024</link><description>Every follow, play, and comment tells a story of connection. We've captured these moments and packaged them into insights that showcase your success: from the age groups who always press play to your most commented episode of the year. ‍</description><pubDate>Wed, 18 Dec 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/news/wrapped-for-creators-2024</guid></item><item><title>Three creators reveal their go-to gear and video podcast setups</title><link>https://creators.spotify.com/resources/create/video-podcast-setup</link><description>We know that for audio-only creators, equipment often We sat down with three video creators who’ve unlocked success on Spotify. Emily Fan (“Much to discuss…!”), Zach Justice, and Jared Bailey (“Dropouts”) have been producing video content for years. We asked them to give us a tour of their video setup and talk about their creator journeys.</description><pubDate>Tue, 26 Nov 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/create/video-podcast-setup</guid></item><item><title>“Dropouts” boosts audience growth with video on Spotify</title><link>https://creators.spotify.com/resources/case-study/dropouts-video-audience-growth</link><description>Hosted by Zach Justice and Jared Bailey, “Dropouts” is a video show where pop culture gets dissected, personal stories become legendary, and laughter is always on. The duo has created a space that feels like hanging out with your funniest friends, as they explore the latest social media drama, share cringe-worthy dating stories, and pull back the curtain on the entertainment industry.</description><pubDate>Wed, 13 Nov 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/case-study/dropouts-video-audience-growth</guid></item><item><title>How Emily Fan found multi-platform success with video content</title><link>https://creators.spotify.com/resources/case-study/emily-fan-multi-platform-video-success</link><description>Emily Fan, known online as "Not Even Emily," is the creative force behind "Much to discuss...!”—a video show that's equal parts sketch comedy, commentary, and chit-chat. Emily tackles the absurdities of modern life, questionable social trends, and those "huh?" moments we all experience but rarely discuss.</description><pubDate>Wed, 13 Nov 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/case-study/emily-fan-multi-platform-video-success</guid></item><item><title>How “Good Children” grew its audience with video content on Spotify</title><link>https://creators.spotify.com/resources/case-study/good-children-video-audience-growth</link><description>When childhood best friends Andrew Muscarella and Joe Hegyes sit down to record "Good Children," it’s always a blast. The duo takes fans on a hilarious journey through their "daffy and deranged" childhoods as closeted queer kids, diving deep into shared memories of anxiety, food courts, wigs, and their earnest attempts to do everything right.</description><pubDate>Wed, 13 Nov 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/case-study/good-children-video-audience-growth</guid></item><item><title>Quality, consistency, growth: Lenny’s Podcast secrets to success</title><link>https://creators.spotify.com/resources/grow/lennys-podcast-growth-tips</link><description>But how did Lenny transition from the written word, blessing inboxes all around the world, to the dynamic conversations of his show? And what can creators learn from his journey to enhance their own show and optimize their growth journey?</description><pubDate>Thu, 14 Mar 2024 00:00:00 +0000</pubDate><guid>https://creators.spotify.com/resources/grow/lennys-podcast-growth-tips</guid></item><item><title>The modern e-commerce funnel: Strategies for conversion</title><link>https://www.bazaarvoice.com/blog/the-modern-e-commerce-funnel-collapse-strategies-for-conversion/</link><description>Here’s a thought experiment: In the past five years, how much has the landscape of e-commerce changed? With mass remote working, the widespread adoption of TikTok, and the increase in mobile shopping, the answer is a lot. So it’s only natural that the e-commerce funnel, once a reliable roadmap for customer journeys, has undergone a considerable (and interesting) shift.</description><pubDate>Wed, 31 Jan 2024 00:00:00 +0000</pubDate><guid>https://www.bazaarvoice.com/blog/the-modern-e-commerce-funnel-collapse-strategies-for-conversion/</guid></item><item><title>10 user-generated content examples and why they work</title><link>https://www.bazaarvoice.com/blog/ugc-examples/</link><description>As the leaders in user-generated content (UGC), we frequently get to see some of the finest examples from the top-in-class brands around. So if you’re looking to get started with UGC, or want to take your UGC strategy to another level, we’ve compiled a selection of the best UGC examples we’ve seen, and why they work so well.



Chapters:







A brand is essentially faceless. It shows no emotions, has no lived experiences, and lacks facial expressions. Every element that makes humans connect is...</description><pubDate>Mon, 11 Sep 2023 00:00:00 +0100</pubDate><guid>https://www.bazaarvoice.com/blog/ugc-examples/</guid></item><item><title>What’s in a line: Exploring design’s most underestimated element and its role in branding</title><link>https://webflow.com/blog/what-is-a-line</link><description>It’s easy to be fascinated by colors and textures. These design elements demand attention; they’re intricate and exciting in the possibilities they offer. In comparison, lines might feel lacking or boring in their simplicity. But how often do you stop to really consider lines? To study how they make you feel? To wonder how they affect your opinion of an image? This seemingly inconsequential element is foundational in art and design. Lines are the first stroke of the brush on a blank canvas, the...</description><pubDate>Fri, 28 Jul 2023 00:00:00 +0100</pubDate><guid>https://webflow.com/blog/what-is-a-line</guid></item><item><title>4 International Hiring Best Practices: How to Speak Globally</title><link>https://plane.com/blog/4-international-hiring-best-practices-how-to-speak-globally</link><description>In a 1995 interview with journalist Brent Schlender, Apple founder and business magnate Steve Jobs credited his success to his hiring practices. “The secret to my success,” he told the future author of his biography, “is that we have gone to exceptional lengths to hire the best people in the world.” 

Little did he know that decades later, companies all over the globe would pick up on the many benefits of sourcing talent across borders.</description><pubDate>Mon, 02 Jan 2023 00:00:00 +0000</pubDate><guid>https://plane.com/blog/4-international-hiring-best-practices-how-to-speak-globally</guid></item><item><title>How to Create a Sustainable and Fair Merit Increase Process</title><link>https://www.charthop.com/resources/sustainable-fair-merit-increase-process</link><description>The Great Resignation marked a new era in the job market, one that requires organizations across the board to value and respect employees, acknowledge their contributions, and promote a sustainable work-life balance.

As work models shift and employees look for benefits beyond good salaries, developing a data-based compensation strategy is essential to reduce employee turnover and retain a talented, motivated workforce.

While merit pay is only a piece of the bigger picture, if employed correctly, it represents a valuable tactic to retain talent.</description><pubDate>Tue, 22 Mar 2022 00:00:00 +0000</pubDate><guid>https://www.charthop.com/resources/sustainable-fair-merit-increase-process</guid></item><item><title>The Road to Hybrid Ebook</title><link>https://media.journoportfolio.com/users/468899/uploads/ab7d1f46-28d9-444a-aeed-4ab68ea9fa8e.pdf</link><description></description><pubDate>Tue, 09 Jun 2020 00:00:00 +0100</pubDate><guid>https://media.journoportfolio.com/users/468899/uploads/ab7d1f46-28d9-444a-aeed-4ab68ea9fa8e.pdf</guid></item><item><title>Virtual Event Handbook (Ebook)</title><link>https://media.journoportfolio.com/users/468899/uploads/af8a28ba-c43f-4b0d-a67f-0e27185420b9.pdf</link><description></description><pubDate>Tue, 31 Mar 2020 00:00:00 +0100</pubDate><guid>https://media.journoportfolio.com/users/468899/uploads/af8a28ba-c43f-4b0d-a67f-0e27185420b9.pdf</guid></item><item><title>Virtual Event Budget Checklist</title><link>https://media.journoportfolio.com/users/468899/uploads/e79a6f68-05b7-45b9-b3f1-e1549700e0a3.pdf</link><description></description><pubDate>Wed, 18 Mar 2020 00:00:00 +0000</pubDate><guid>https://media.journoportfolio.com/users/468899/uploads/e79a6f68-05b7-45b9-b3f1-e1549700e0a3.pdf</guid></item></channel></rss>